Blogs 101 – 30-minute presentation
Outline
- What is a blog?
- Evolution of blogs
- Comparison of a blog to a forum
- Why should you care about blogs?
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- Industry trends and predictions
- The value-add of a blog/Reasons why blogs are popular
i. Getting found on the Web/Search engines
ii. Impact on your company image
iii. Impact on your bottom line -
- Getting started with a blog
- Define your intention and scope
- Components of a blog
- Implementation choices
- Additional Resources
- Blogs about blogs
- Blogging Websites
- Examples of implementations