One of my current WordPress website development projects includes eCommerce for equipment rentals and sales. Rentals are typically for nine to 12 months. To handle certain rentals, the checkout processing requires intrusive customization of the shipping section; the standard WooCommerce shipping …
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Holiday sales SEO strategy in place?
It is August 1st 2023 and already I'm thinking about Holiday shopping! That is, from an online sales perspective (not the shopping that I'll be doing :-) ) I want my clients to be wildly successful this Holiday season. So, my intention in writing this was to encourage them to start working on …
How Google knows your keyword phrases
Do you wonder HOW Google knows the keyword phrases in your website? I mean, keyword phrases are just words, right? Yes, technically, they are just words. What makes them keyword phrases is the deliberate choice of words and the strategic order in which they are strung together. Google sends a …