At a session called Learn Google Analytics the other night, I learned that Google Analytics' Time on Site measurement does NOT include the last page viewed. On one hand this makes sense because Google measures time on each web page by logging the time you arrive at each page. (In simple math, you …
Google Analytics
How Google Analytics Records Visits
Last night, I attended the Boston PHP meetup group's session "Learn Google Analytics" presented by Jay Murphy. I learned some information that will change the way I analyze the website statistics as compiled by Google Analytics. For example, Google Analytics measures a "visit" in 30 minute …